Produce Pipeline: Meet the Pacific Coast Trading Company
June 11, 2020

Meet our Pacific Coast Trading Company!

Next week Pacific Coast Fruit Trading Company will be participating in the first ever United Fresh Virtual Trade Show! This trade show will take place starting Wednesday June 15th and will feature booths from produce companies around the globe! This event will include:

  • A community platform to share lessons learned and plans for the future
  • A live and on-demand education platform for produce teams around the world
  • A trade show just like a real expo hall to see innovations and make connections to grow sales and profitability
  • A chance to focus on our heroes on the front line growing, harvesting, packing, delivering, and serving consumers with our wonderful bounty of fresh produce

Courtesy of Pacific Coast Trading, Click Here to Register for FREE!


Local Picks

Click Here for Full Local Lists


Best In Season

  • 20540 Gunkel Cherries 18#
  • 20231 Brentwood Green Beans 1bshl
  • 27946 Aloha Pepper HH XLG 11#


Fun Stuff

  • 28085 Cotton Candy Grapes 16#
  • 26961 Fiddlehead Ferns (Special Order) 5#
  • 21619 Morels (Special Order) 1#
  • 29559 Rose Strawberries (Special Order) 16/10oz


Coming Soon


Market Update

Berries: Warm weather in California and rainy local weather making strawberry quality fair at best.

Corn: There is a limited supply of fresh corn as we change growing areas. 

Broccoli: Broccoli continues to be extremely limited and expensive. New blocks will be harvested next week that should provide some relief on availability, pricing will remain high for the next 1.5-2 weeks. 

Apples: Many shippers are using foodservice sizes (113ct- 150ct) for the USDA program. Naturally, shippers have firmed up their prices (even on Red Delicious). Gala/Honeycrisp continue to be on the tighter side.

Peppers: We will see a small gap in red and yellow bells with transition to new growing region in Fresno area.

Potatoes: Markets overall are holding steady with some slight increases in the larger sizes due to a smaller profile in the remaining Burbank storage crop out of Idaho. Consumer bag demand remains active with retail and USDA box program business.


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